Rolling Stone magazine launches new cannabis brand dedicated to music


High quality cannabis products “made for music” and to enhance the enjoyment of music

Rolling Stone, one of the most respected magazines in the world, has officially entered the cannabis business and is launching a cannabis brand bearing its name, as part of a strategic agreement with the large American company “Curaleaf”.

Perception is a reality now with the Rolling Stone / Curaleaf licensing agreement

World famous music magazine “Rolling Stone” has entered the cannabis industry with a brand new collaboration with successful American cannabis company “Curaleaf”. The new brand includes a range of free-rolls (seals) and a range of flavored vape pens. “The collaboration highlights the long-standing connection between music and cannabis,” they said.

The cooperation between music legend Cureleaf and cannabis highlights the relationship between the music veteran and his favorite plant. It is a synergy between one of the most authentic and demanding voices of modern journalism including cannabis in their blanket over the past 50 years what many other publications are just starting to do today.

“Music and cannabis go hand in hand,” said Gus Wenner, President and CEO of Rolling Stone. “We are delighted to have found a perfect partner like CureLife who gives us the opportunity to design a product that enhances the music listening experience and the direct connection between the two. “

Curaleaf Holdings announced on Tuesday a unique strategic partnership between its Select brand and Rolling Stone. This long-term partnership leverages Select’s resources and experience in creating progressive, cutting-edge cannabis products alongside Rolling Stone, to create a new line of co-branded products.

Rolling Stone by Select which will include two product formats to begin with, including Select’s very first pre-roll. The Cliq, the brand new patented pod system from Select. Both formats will feature three strains and flavor profiles hand-selected by Rolling Stone; the line includes a berry-flavored Sativa “Overdrive”, a full-bodied, complex “Reverb” Indica, and a fruity and calming “Phaser” hybrid.

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The two brands also announced the creation of a “one-of-a-kind retail space,” slated to open in Las Vegas in 2022. (More details on the space will be released in the near future.) In Nevada , Rolling Stone by Select products will be distributed through Select’s wholesale partners and at dispensaries owned by Curaleaf, including Acres by Curaleaf and Curaleaf Las Vegas Boulevard. For more information on the Select product portfolio or to find a dispensary near you that offers Select products, visit Selectcannabis.com .



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